BevWire

Jason Chong

Jason Chong

Jason Chong is a category manager with Energizer Holdings. He previously worked in the beverage industry and maintains his passion by blogging about beverages.Contact him or follow him on Twitter

Starbucks fixes segment blurring problem

Increasing gas station convenience, increases sales

It’s tea time at Starbucks

Kraft MiO Creates A New Segment

Higher Expectations on Bolthouse Farms

Stopping beverage category erosion

More product doesn’t result in more shelf space

Coca-Cola Freestyle Tests in Toronto

Get the most out of Pepsi’s Taste Test