Acosta has appointed John Carroll as chief growth officer, a newly created role within the sales and marketing agency.
Carroll will be responsible for driving growth for Acosta’s current and prospective clients. He will report to Acosta’s CEO Darian Pickett.
Carroll has more than 30 years experience in the CPG industry. He was most recently general manager and vice-president of e-commerce for Coca-Cola.
“In this new role, John will work with our clients and customers to address deeper shopper preferences and evolving digital purchasing habits and deliver joint-value-building programs to maximize growth and future success for Acosta and our brand and retail partners,” said Darian Pickett, CEO of Acosta, in a press release.
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