Bel Group Canada hires Amandine Pruvot, elevates Stefania Traglia
Bel Group Canada has made two appointments to its team.
Amandine Pruvot is joining the company as Boursin brand director, while Stefania Traglia is promoted to director of innovation, strategy and foodservice marketing.
Pruvot takes on her new role with more than 15 years of CPG experience, primarily in the alcoholic beverages sector and the food industry, working across areas such as strategic brand marketing and innovation.
She has previously worked for companies including ASAHI Canada, Sabmiller Canada, Danone and Molson Coors.
At Bel Group Canada, she will be responsible for developing, executing and deploying the Boursin brand’s strategic plan nationally.
Traglia, meanwhile, is elevated after five years with the company. In her new role, she will continue to oversee innovation and strategic support for Boursin, Babybel and The Laughing Cow, as well as Gogo SqueeZ—a new addition.
She will also be called upon to advise the executive committee on various strategic issues for the company.
Traglia’s professional background includes experience at Keurig Dr Pepper Canada in innovation and IPSOS in research.
